The Journal
Stylist spotlights, beauty notes and the business of building your own thing — straight from the Mallorca community.
Stories, tips & spotlights.

5 Marketing Strategies That Help San Antonio Salon Suite Owners Attract More Clients
Running your own San Antonio salon suite gives you the freedom to build a beauty business on your terms, but freedom without visibility can leave your schedule wide open.

How to Create a Salon Client Experience That Sets Your Suite Apart
Your skills behind the chair are what get clients through the door, but your salon client experience is what brings them back.

Building a Loyal Clientele as a New Salon Suite Owner in San Antonio
Making the leap to salon suite ownership is one of the most rewarding decisions San Antonio beauty pros can make, but let’s be honest: building salon clientele from scratch can feel overwhelming.

How to Set Up Client Policies That Protect Your San Antonio Salon Suite Business
Running your own salon suite in San Antonio beauty suites requires more than talent behind the chair.

Social Media Tips to Fill Your Salon Suite Appointment Book
Salon social media has become the most powerful tool for beauty professionals looking to keep their appointment books full.

Take Charge of Your Career: The Profitability of a Private Salon Suite
Have you ever done the math on how much of your hard-earned income goes to someone else?

Premium Clientele: How to Attract and Retain High-End Customers in Your North Star Salon Suite
Building a thriving beauty business goes beyond technical skills.

From Chair Rental to Ownership: How a Private Salon Suite Boosts Your Profits
The decision between booth rental vs salon suite ownership represents one of the most significant career choices a beauty professional can make.

Tips for Customizing Your North Star Salon Suite to Reflect Your Unique Brand
Your brand tells a story before you ever pick up a brush or pair of shears.

Setting Your Own Prices: A Guide for New Salon Suite Owners in San Antonio
One of the most rewarding aspects of transitioning to a San Antonio salon suite is the freedom to control salon pricing independently.
